06/02/2022

Runtime Podcast: Limited Run Retail LIVE

By Jared Petty

You might have heard we opened a retail store. Limited Run Retail drips with character: pink neon hues, bowling-alley carpet, and a groovy custom store soundtrack piped in from overhead. Customers visiting the Cary, North Carolina location pick up LRG releases, grab trading cards, peruse the classic carts and discs lining the used game section, and try their luck at the UFO catcher claw machine.

Opening day pulsed with enthusiasm as hundreds of fans from around the country showed up (and lined up) to be the first to shop. Special guests from WayForward signed Shantae and River City Girls memorabilia. Fans created their own custom memorabilia packs. The day felt like an old-school midnight console launch.

Today’s episode of Runtime: The Limited Run Games Podcast is all about that spectacular day. I wandered around with a portable audio recorder interviewing as many folks as possible. The sound quality is lousy, but the sheer enthusiasm of the fans and guests more than makes up for the guerilla-style presentation.

Take a listen here or on Apple Podcasts, Stitcher, etc. And thanks so, so much for supporting what we do. The opening was a humbling day for all of us here at LRG: it’s fans like you who make this job a joy.

Limited Run Games:

is a subsidiary of “Freemode”, an operative group comprised of gaming and entertainment companies owned by Embracer. Limited Run Games is the industry leader in the production and distribution of premium physical video games. Limited Run seeks to celebrate the legacy of gaming through its award-winning collector’s editions. Founded in 2015, they have published over 1,000 physical games, exclusive merch, and collectables. Limited Run is the gold standard in bringing digital games to physical form and now re-releasing retro titles on modern platforms via their proprietary Carbon Engine. Visit limitedrungames.com for the latest offerings and to learn more about Carbon Engine development. Follow the brand on your social media platform of choice for all LRG-related updates:@limitedrungames.

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